Product: Sign Package for New Company
Location: Cincinnati, OH
Client: Tailwaggers
Opening a new business is quite a challenge. From the initial business plan to opening the doors for your first day of business, it’s a daunting, but a fulfilling task. Many soon-to-be owners do not think about their signage until late in the process. However, in most cases, signage will be your most valuable investment that could make or break your young business. A well-thought-out signage package will give your business the best chance to be successful quickly.
Most retail businesses will need to have 5 essential types of signage to advertise that they are in business.
1. A business sign that attaches to the building.
This sign could be Illuminated or Non-illuminated Channel Letters, Illuminated or Non-illuminated box sign, or a simple wall sign. But a business will not survive without telling your customers that you exist.
2. A Monument or Pylon sign that is near traffic.
Many businesses sit too far away from the traffic that passes by. Also, most buildings are parallel to the streets and building signs are not as viewable as a monument or pylon sign that faces the traffic.
3. Window Graphics
Most businesses have ample advertising window space that can add additional information about what you sell or the services you provide. This is a very low-cost investment that will bring a great return.
4. Interior Signage
Once you bring a customer inside your place, what will their first impression be? What image do you want to portray to them? What do your want them to focus on to buy? All of these are accomplished by interior signage. Whether Point of Sale signage or signage that inspires or portrays your best qualities, interior signage is the way to go.
5. Vehicle Graphics
There are numerous marketing opportunities that you could choose. Place and ad in the paper, Google AdWords, flyers, pamphlets, business cards are some of the possibilities. However, one of the most cost-effective and visible advertisement is simply putting graphics on the vehicle that you drive around town. It’s a moving billboard of what you do and how your potential customers can contact you. You don’t have to spend a lot for vehicle graphics even though you can. But having these graphics is a no-brainer!
Here at Cincinnati Custom signs, we can help you create a new store package that will impact those first and second impressions of your place of business. We will work with you to understand your needs and deliver high quality, low-cost solutions to keep your image great and your project within budget. Please give us a call at 513-322-2559 or visited us in person at 417 Northland Blvd., Cincinnati, OH 45240 or visit us virtually at www.cincicustomsigns.com so we can help you be successful with your new company.